{"id":50410,"date":"2017-04-04T00:00:00","date_gmt":"2017-04-03T22:00:00","guid":{"rendered":"https:\/\/www.santpol.edu.es\/las-universidades-euht-stpol-enti-ub-organizado-la-primera-sesion-gamification-hoteleria-turismo-del-estado\/"},"modified":"2017-04-04T00:00:00","modified_gmt":"2017-04-03T22:00:00","slug":"las-universidades-euht-stpol-enti-ub-organizado-la-primera-sesion-gamification-hoteleria-turismo-del-estado","status":"publish","type":"post","link":"https:\/\/www.santpol.edu.es\/ca\/blog\/las-universidades-euht-stpol-enti-ub-organizado-la-primera-sesion-gamification-hoteleria-turismo-del-estado\/","title":{"rendered":"Les universitats EUHT StPOL i ENTI-UB han organitzat la primera sessi\u00f3 de Gamification sobre Hoteleria i Turisme de l&#8217;Estat"},"content":{"rendered":"<p>[vc_row][vc_column][vc_column_text]<\/p>\n<h1><strong>La Gamejam de Serious Games, que es va celebrar a les instal\u00b7lacions de l&#8217;EUHT StPOL els dies 17 i 18 de mar\u00e7, va tenir per objectius introduir nous prototips i solucions aplicades al sector tur\u00edstic <\/strong><\/h1>\n<p><strong>L&#8217;Escola Universit\u00e0ria d&#8217;Hoteleria i Turisme de Sant Pol (EUHT St Pol) i l&#8217;<a href=\"http:\/\/enti.cat\/es\/\" target=\"_blank\" rel=\"noopener noreferrer\">Escola de Noves Tecnologies Interactivas<\/a> (ENTI-UB) <\/strong>van organitzar, els dies 17 i 18 de mar\u00e7, <strong>\u201cSerious Games for Tourism\u201d<\/strong>, la primera <strong>Gamejam<\/strong> de jocs aplicats a l&#8217;<strong>hoteleria<\/strong> i el <strong>turisme<\/strong> de l&#8217;Estat. L&#8217;acte, dividit en dues sessions, es va celebrar a les instal\u00b7lacions de l&#8217;<strong>Hotel-Escola de Sant Pol de Mar<\/strong>. <strong>\u00a0<\/strong>Durant 12 hores, vuit equips de diferents centres, estudis, perfils i cursos van treballar conjuntament per <strong>prototipar<\/strong> solucions de <strong>joc aplicat<\/strong> al sector <strong>tur\u00edstic<\/strong>. Aix\u00ed, es va produir una aut\u00e8ntica interconnexi\u00f3 entre ambues disciplines: el <strong>turisme-hoteleria<\/strong> i el <strong>disseny<\/strong> <strong>de joc<\/strong> des de la flexibilitat i el punt de vista de les <strong>generacions joves<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-16105\" src=\"http:\/\/santpol.edu.es\/wp-content\/uploads\/2017\/04\/Foto-piscina-300x182.jpg\" alt=\"Foto piscina\" width=\"300\" height=\"182\" \/>Les dues sessions van fonamentar la seva metodologia en els coneixements surgits del <strong>projecte d&#8217;investigaci\u00f3 europeu<\/strong> <a href=\"https:\/\/goo.gl\/BMuOug\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>JamToday<\/strong><\/a>, la primera <strong>xarxa europea<\/strong> dedicada al disseny dels <strong>jocs aplicats<\/strong>. En aquest projecte, hi estan involucrades empreses, institucions p\u00fabliques, escoles, etc.<\/p>\n<p>L&#8217;objectiu principal de les mateixes va ser generar <strong>prototips<\/strong> que donin resposta a les <strong>necessitats futures<\/strong> del sector <strong>hoteler<\/strong>. En concret, els alumnes participants havien de dissenyar\u00a0 l&#8217;<em>\u201chotel del futur\u201d<\/em> tenint en compte les necessitats de la gent jove en el sector <strong>turisme<\/strong>. Les tem\u00e0tiques que es van tractar van ser: la <strong>tematitzaci\u00f3<\/strong> d&#8217;hotels amb <strong>Realitat Augmentada<\/strong>, la millora de l&#8217;<strong>experi\u00e8ncia<\/strong> a trav\u00e9s de punts i connexi\u00f3 amb negocis locals, els jocs de <strong>personalitzaci\u00f3<\/strong> del menjar, les eines per agilitzar el <strong>check-in<\/strong>, els <strong>serious games<\/strong> amb <strong>Realitat<\/strong> <strong>Virtual<\/strong> o el <strong>team bulding<\/strong> als hotels, entre d&#8217;altres.<\/p>\n<p>El <strong>concepte<\/strong>, la <strong>narraci\u00f3<\/strong> i la <strong>psicologia<\/strong> van ser els aut\u00e8ntics protagonistes del proc\u00e9s creatiu per davant dels aspectes purament tecnol\u00f2gics. A m\u00e9s a m\u00e9s, en tot moment, els participants van expressar all\u00f2 que s&#8217;hauria de fer per tal que un hotel\u00a0 o servei relacionat agradi als <strong>joves<\/strong>.<\/p>\n<p>En l&#8217;\u00faltima sessi\u00f3 del <strong>18 de mar\u00e7<\/strong>, la <strong>Gamejam<\/strong> va donar els seus fruits amb la conceptualitzaci\u00f3 dels productes seg\u00fcents: Role Playing Hotels, FreeXP, M3SA, GamEat, MH (MyHotel), Easy Stay, Wander 3D60, VR Team Bulding. Els projectes guanyadors, escollits pel jurat, van ser: <strong>Easy Stay, GamEat y FreeXP<\/strong>.<\/p>\n<p>En definitiva, les <strong>gamejams<\/strong> s\u00f3n una excel\u00b7lent oportunitat per a reunir a <strong>professionals<\/strong> de perfils diferents i sumar compet\u00e8ncies i coneixements amb l&#8217;objetiu de disenyar <strong>prototips innovadors<\/strong>. En aquesta ocasi\u00f3, \u201c<strong>Serious Games for Tourism\u201d,<\/strong> la primera <strong>Gamejam<\/strong> sobre jocs aplicats al <strong>turisme<\/strong> de l&#8217;<strong>EUHT StPOL<\/strong> i <strong>ENTI-UB <\/strong>ha perm\u00e8s la creaci\u00f3 de noves i potents peces que responen a determinades necessitats futures del <strong>sector hoteler<\/strong>, pensades per i pels joves.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_gallery interval=&#8221;3&#8243; images=&#8221;16100,16101,16102,16099,15856&#8243; img_size=&#8221;1200&#215;675&#8243; title=&#8221;Gamejam de Serious Games&#8221;][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text] La Gamejam de Serious Games, que es va celebrar a les instal\u00b7lacions de l&#8217;EUHT StPOL els dies 17 i 18 de mar\u00e7, va tenir per<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":4048,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1934,3696,3697],"tags":[],"class_list":["post-50410","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-euht-stpol","category-noticies","category-noticies-inici"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - 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